How to buy Sony shares in 2025
Sony ($SONY) is a multinational conglomerate that develops and sells electronics, entertainment content (music, film, gaming) and financial services, known for products like PlayStation, Bravia and Sony Music.👉 Read on to learn about Sony and how to buy $SONY shares in a few easy steps.
SONY
SONY
SONY
SONY
SONY
SONY
SONY
SONY
SONY
SONY
How to buy Sony stock in 5 steps
When investing in shares - whether SONY or otherwise - it’s important to consider your financial position, investing goals and risk tolerance. Before making any investment decision, it’s wise to consider your current circumstances and consult with a financial planner or advisor. If you decide that investing in Sony is right for you, then consider the following steps.
1. Open an investing account
To buy Sony stock in Australia, you’ll need to sign up to an investing platform with access to the U.S. share market. Stake offers seamless access to 12,000+ stocks and ETFs across the U.S. and Australian markets, including SONY.
2. Fund your account
Once you’ve opened an account, you’ll need to deposit funds to allow you to buy SONY shares. With Stake, you can deposit via bank transfer, debit/credit card, Apple Pay, Google Pay or set up a recurring deposit using PayTo.
3. Search for SONY
Find your prospective investment by searching the name or ticker symbol of the company. If you’re using Stake, you can easily search on our web trading platform or the Stake app.
4. Place an order for SONY shares
The next step is to place an order for the number of Sony shares you’d like to buy. Be sure to check the market is open and ensure the order type and volume align with your investment plan.
5. Monitor your investment
Once your order executes, you should keep an eye on the company’s performance and monitor the performance of your portfolio. Check regularly to ensure your investment is aligned with your financial goals.
Put it on repeat?
If you intend to regularly purchase SONY shares, you could consider setting up a recurring investment. On Stake, you can set up a consistent purchase order for Sony shares which may be useful if you’re thinking of investing in the company over the long term.
Sony company overview
Sony Group Corporation is a leading global conglomerate that operates across multiple industries, including electronics, gaming, entertainment and financial services. Founded in 1946, Sony is known for its innovation in consumer electronics, producing products like televisions, audio systems, cameras and the PlayStation gaming console. The company also has a significant presence in the entertainment industry through Sony Pictures (film and television production), Sony Music (music production and publishing) and Sony Interactive Entertainment (video games and digital services). Sony’s diverse operations allow it to integrate technology, entertainment content and platform services to create a unique, cross-industry ecosystem. The company emphasises the development of high-quality products and experiences that inspire and entertain its global customer base.
Sony share price performance
The Sony share price was US$24.89 (+1.45%) as of market close.
Key metrics for Sony
Get a breakdown of Sony’s financial metrics.
| Latest market close | US$24.89 |
| Market capitalisation | US$151.71B |
| PE Ratio | 11.07 |
| Earnings per share | US$2.25 |
| Day change | +1.45% |
| 52-week high | US$25.64 |
| 52-week low | US$15.02 |
Data updated as of March 21, 2025.
Schedule a recurring investment in Sony
Put your favourites on repeat - like Sony - with a recurring investment on Stake. It’s a great way to build towards long-term goals and a convenient method to stay consistent with your investing habits.
You’re always in control, it’s easy to hit pause or skip a scheduled order.
Does Sony pay dividends?
Yes, Sony pays dividends.
| Dividend yield | 0.31% |
Data updated as of March 21, 2025.
What is the Sony price target?
The average price target for SONY is US$28 across 2 combined analyst ratings.
The suggestion is to BUY with 100% of analysts suggesting to buy, 0% suggest hold and 0% suggest sell.
Analyst ratings and price targets are provided for informational purposes by our market data partner, Benzinga, and do not constitute a recommendation to make an investment decision. Future forecasts are not a reliable indicator of future performance.
How to sell Sony shares?
The process of selling Sony shares on Stake is similar to purchasing them. If you already own SONY shares on the platform and looking to sell, follow these steps:
- Open Stake, head to your Holdings and find Sony
- Select Sell
- Choose the order type, number of shares/dollar value and the desired price (if applicable)
- Review your Sell order
- Follow the prompts to submit your order
Watch this video to see just how simple it is to buy and sell shares on Stake.
Is it a good time to buy Sony shares?
Like any investment, Sony may be a suitable option for some, but not for others. It’s important to understand that investing in any financial instrument comes with a certain level of risk.
You should always conduct your own research and consider your personal financial circumstances before buying $SONY shares. When researching, consider the company’s financial health, future prospects, current market conditions and whether or not it aligns with your investment strategy.
What are some similar stocks to SONY?
Apple Inc. ($AAPL): Apple is a global technology company that designs, manufactures and sells consumer electronics, software and digital services, competing with Sony in areas like smartphones, entertainment content and audio products. Microsoft Corporation ($MSFT): Microsoft is a technology leader offering software, hardware and gaming services, with its Xbox gaming console being a direct competitor to Sony’s PlayStation, as well as offering cloud services and entertainment content. The Walt Disney Company ($DIS): Disney is a global entertainment company with operations in film, television, theme parks and streaming services, paralleling Sony's entertainment business through its content production, gaming and media networks.
What are some ETFs that hold SONY?
iShares MSCI Japan ETF ($EWJ): EWJ tracks Japanese large- and mid-cap stocks, with Sony as one of its major holdings, providing exposure to Japan’s technology and consumer goods sectors alongside companies like Toyota and SoftBank. Vanguard FTSE All-World ex-US ETF ($VEU): VEU includes a broad range of non-U.S. stocks, including Sony, offering diversified exposure to global developed and emerging markets, covering various sectors like technology, finance and consumer services. iShares Global 100 ETF ($IOO): IOO tracks the performance of the 100 largest global companies, holding Sony as part of its portfolio, alongside other multinational corporations like Apple, Microsoft and Nestlé, covering multiple sectors.
Why invest on Stake?
Join 500k+ ambitious investors on a powerful yet easy-to-use trading platform.
Invest in Sony for as little as US$10
Own a slice of the world’s biggest stocks like Sony, investing as little as US$10.
12,000+ global opportunities
Hold AUD and USD and glide between Aussie and U.S. markets with just a tap.
Simple fees
$3 brokerage on all trades up to $30,000, whether it’s Wall St or the ASX.
Extended Hours on Wall St
An additional 9.5 hours of Wall St access per trading day, so you can react faster.
Sony Common Questions
- Sign up to Stake on desktop or via the Stake app
- Activate Stake wall-st
- Deposit funds via bank transfer, credit/debit card, Apple Pay/Google Pay or PayTo
- Place a buy order for Sony
- Monitor your investment
Fractional shares allow U.S. investors to purchase a portion of a share in lieu of an entire stock. This can be advantageous for some investors who seek to hold a company in their portfolio but don’t want to pay for a full share.
Take control of your financial future
This is for information purposes only and is not a recommendation to invest in the securities listed. Such information is not intended to constitute financial advice and no agency or advisory relationship is created between you and Stake as a result of having access to or using the Information. This information does not take into account your personal objectives, financial situation or needs. You agree that neither Stake nor any third party provider is responsible for any investment decisions or for any damages or other losses resulting from the use of the Information. As always, do your own research before making any investment decisions and consider seeking advice from a licensed financial adviser. No representation or warranty is made as to the timeliness, reliability, accuracy or completeness of the material and Stake does not accept any responsibility arising from errors in, or omissions from, the data. Past performance is not a reliable indicator of future performance.