How to buy Apple shares in 2025

Apple Inc. ($AAPL) designs and manufactures consumer electronics, software and digital services, including iPhones, Macs, iPads, Apple Watches and the App Store ecosystem.

👉 Read on to learn about Apple and how to buy $AAPL shares in a few easy steps.

AAPL

How to buy Apple stock in 5 steps

When investing in shares - whether AAPL or otherwise - it’s important to consider your financial position, investing goals and risk tolerance. Before making any investment decision, it’s wise to consider your current circumstances and consult with a financial planner or advisor. If you decide that investing in Apple is right for you, then consider the following steps.

1. Open an investing account

To buy Apple stock in Australia, you’ll need to sign up to an investing platform with access to the U.S. share market. Stake offers seamless access to 12,000+ stocks and ETFs across the U.S. and Australian markets, including AAPL.

2. Fund your account

Once you’ve opened an account, you’ll need to deposit funds to allow you to buy AAPL shares. With Stake, you can deposit via bank transfer, debit/credit card, Apple Pay, Google Pay or set up a recurring deposit using PayTo.

Sign up to invest in AAPL stock

Open an account

Stake app pictured on tilted phone screen

3. Search for Apple or AAPL

Find your prospective investment by searching the name or ticker symbol of the company. If you’re using Stake, you can easily search on our web trading platform or the Stake app.

4. Place an order for AAPL shares

The next step is to place an order for the number of Apple shares you’d like to buy. Be sure to check the market is open and ensure the order type and volume align with your investment plan.

5. Monitor your investment

Once your order executes, you should keep an eye on the company’s performance and monitor the performance of your portfolio. Check regularly to ensure your investment is aligned with your financial goals.

Put it on repeat?

If you intend to regularly purchase AAPL shares, you could consider setting up a recurring investment. On Stake, you can set up a consistent purchase order for Apple shares which may be useful if you’re thinking of investing in the company over the long term.

Apple company overview

Apple Inc. is a multinational technology company renowned for its innovative consumer electronics like iPhones, Macs and iPads, alongside its software and services ecosystem. Founded in 1976, Apple has become a global leader in technology by revolutionising industries through products that blend advanced technology and sleek design. The company's ecosystem extends across devices, cloud services and digital content distribution, making Apple one of the most recognisable brands globally.

Apple share price performance

The Apple share price was US$214.10 (-0.13%) as of market close.

Key metrics for Apple

Get a breakdown of Apple’s financial metrics.

Latest market close	US$214.10
Market capitalisation	US$3.22T
PE Ratio	30.75
Earnings per share	US$6.96
Day change	-0.13%
52-week high	US$260.10
52-week low	US$164.07

Data updated as of March 21, 2025.

Schedule a recurring investment in Apple

Put your favourites on repeat - like Apple - with a recurring investment on Stake. It’s a great way to build towards long-term goals and a convenient method to stay consistent with your investing habits.
You’re always in control, it’s easy to hit pause or skip a scheduled order.

Set up a recurring $AAPL investment

Does Apple pay dividends?

Yes, Apple pays dividends.

Dividend yield

0.47%

Data updated as of March 21, 2025.

What is the Apple price target?

The average price target for AAPL is US$261.58 across 11 combined analyst ratings.

The suggestion is to BUY with 82% of analysts suggesting to buy, 0% suggest hold and 18% suggest sell.

Analyst ratings and price targets are provided for informational purposes by our market data partner, Benzinga, and do not constitute a recommendation to make an investment decision. Future forecasts are not a reliable indicator of future performance.

How to sell Apple shares?

The process of selling Apple shares on Stake is similar to purchasing them. If you already own AAPL shares on the platform and looking to sell, follow these steps:

Open Stake, head to your Holdings and find Apple
Select Sell
Choose the order type, number of shares/dollar value and the desired price (if applicable)
Review your Sell order
Follow the prompts to submit your order

Watch this video to see just how simple it is to buy and sell shares on Stake.

Is it a good time to buy Apple shares?

Like any investment, Apple may be a suitable option for some, but not for others. It’s important to understand that investing in any financial instrument comes with a certain level of risk.

You should always conduct your own research and consider your personal financial circumstances before buying $AAPL shares. When researching, consider the company’s financial health, future prospects, current market conditions and whether or not it aligns with your investment strategy.

What are some similar stocks to AAPL?

Microsoft Corporation ($MSFT): One of the largest tech companies, Microsoft specialises in software, hardware and cloud services. Its Windows operating system and Azure cloud platform dominate global markets. Alphabet Inc. ($GOOGL): The parent company of Google, Alphabet operates in search, digital advertising, tech products and cloud computing, with ventures into autonomous vehicles and AI development. Amazon.com, Inc. ($AMZN): Known primarily for its e-commerce dominance, Amazon is also a leader in cloud computing through Amazon Web Services (AWS) and continues to innovate in AI and digital services.

What are some ETFs that hold AAPL?

SPDR S&P 500 ETF Trust ($SPY): This ETF tracks the S&P 500 Index and holds a significant weight in Apple shares, along with other tech giants like Microsoft and Amazon. Invesco QQQ Trust ($QQQ): Focused on tracking the Nasdaq-100 Index, this ETF includes Apple, alongside other major tech companies such as Alphabet and Nvidia. Vanguard Information Technology ETF ($VGT): A sector-specific fund that heavily weights Apple along with other major players in technology, like Microsoft and Visa.

Why invest on Stake?

Join 500k+ ambitious investors on a powerful yet easy-to-use trading platform.

Invest in Apple for as little as US$10

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Apple Common Questions

How to invest in Apple for beginners?

If you’re new to the investing world, it’s always wise to get educated on the fundamentals of the market. Luckily you can learn all about it free of charge at our learning hub, Stake Academy. If you decide that Apple aligns with your financial goals, then follow these steps:

Sign up to Stake on desktop or via the Stake app
Activate Stake wall-st
Deposit funds via bank transfer, credit/debit card, Apple Pay/Google Pay or PayTo
Place a buy order for Apple
Monitor your investment

How much money do you need to invest in Apple?

With Stake Wall St, you can start investing in U.S. companies like Apple with as little as US$10 thanks to fractional shares.

Fractional shares allow U.S. investors to purchase a portion of a share in lieu of an entire stock. This can be advantageous for some investors who seek to hold a company in their portfolio but don’t want to pay for a full share.

So, in the case of Apple, you could buy in with as little as US$10 instead of paying for a full share which was valued at US$213.82 at last market close.

Is Apple a good buy?

Whether or not Apple is a good buy is dependent on your investing goals, strategy and risk tolerance. It’s essential to conduct thorough research on Apple and decide whether you believe it to be a sound investment that aligns with your financial goals.

How often does Apple report earnings?

Apple typically reports earnings on a quarterly basis. For exact dates, it's best to check Apple's investor relations page for any adjustments to the schedule.

Who is the CEO of Apple?

The current CEO of Apple Inc. is Tim Cook, who took over leadership from Steve Jobs in 2011. Under Cook’s guidance, Apple has expanded its product lines, increased its focus on services like iCloud and Apple Pay and maintained its reputation for innovation and customer-centric design. Cook is also known for his leadership in environmental sustainability and user privacy initiatives.

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This is for information purposes only and is not a recommendation to invest in the securities listed. Such information is not intended to constitute financial advice and no agency or advisory relationship is created between you and Stake as a result of having access to or using the Information. This information does not take into account your personal objectives, financial situation or needs. You agree that neither Stake nor any third party provider is responsible for any investment decisions or for any damages or other losses resulting from the use of the Information. As always, do your own research before making any investment decisions and consider seeking advice from a licensed financial adviser. No representation or warranty is made as to the timeliness, reliability, accuracy or completeness of the material and Stake does not accept any responsibility arising from errors in, or omissions from, the data. Past performance is not a reliable indicator of future performance.