The LiveWire electric motorcycle wheel
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How to buy shares in LiveWire Group

Harley-Davidson has spun out its electric motorcycle division to create the first publicly traded electric motorcycle company in the United States.

LiveWire Group ($LVWR) shares surged upon its initial New York Stock Exchange debut following a US$1.77b SPAC deal.

However Harley-Davidson's ($HOG) electric subsidiary couldn't go the distance, ending the day down over 6%.

The debut comes following a reverse-merger with a special-purpose acquisition company, or SPAC, called, AEA-Bridges Impact Corp. Harley-Davidson has retained a controlling interest in the continuing operations of LiveWire moving forward.

The company boasts being the "first and only" electric motorcycle company to list on the NYSE in the U.S. and has listed with just two EV models.

Its LiveWire One is priced at US$22,799 and says it takes just 60 minutes to reach a full charge which allows it to travel 150 miles (241.4km).

Its cheaper option is the S2 Del Mar which retails at US$16,999. This model takes 75 minutes for a full charge with a max range of 110 miles (177.02km).

Company executives at Harley-Davidson back in May forecasted a unit sales volume of more than 100k electric bikes by 2026. However supply chain issues have impacted its ability to keep stock available.

LiveWire will continue to be important for Harley-Davidson as it looks to recoup its lost market share as its baby boomer base grows older.

LiveWire Group is now available to trade on Stake under the ticker ($LVWR)


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