The Wrap: King Bluetooth

It’s found in your FitBit, your headphones, your PS5 controller, and your phone, yet Bluetooth is a relatively anonymous operation given its utility. We look into the owners of tech like Bluetooth and Wifi.

It’s found in your FitBit, your headphones, your PS5 controller, and your phone, yet Bluetooth is a relatively anonymous operation given its utility.

Now three decades old, 4 billion Bluetooth devices will be shipped in 2021. It sounds like the keys to a multi-billion dollar revenue stream. Interestingly Bluetooth is a not-for-profit enterprise. Thirty-six thousand global tech companies comprise the Bluetooth Special Interest Group (SIG). Together they are responsible for developing, maintaining, and promoting the short-range radio technology.

It sounds like a fictional utopia. Rival engineers from Apple, Intel, and Microsoft collaborating on a technology that generates no direct revenue. It’s not as uncommon as it appears. Tech companies benefit from a system-wide technology more than any in-house solution could offer.

WiFi falls under a similar management structure. With the global economic value of WiFi estimated to reach US$3.3t this year, a functioning wireless internet is in big tech’s best interests. Again, names like Apple, Samsung, and Cisco partner to run the technology. After all, with over 16 billion WiFi-enabled devices worldwide, it’s simply good business no matter the cost.

Fact of the Day: Bluetooth derived its name from Viking King Harald Blåtand Gormsen, who united Denmark and Norway in 958.

Want more?

You know what to do

Insights, trends and company deep dives delivered straight to your inbox.

Stake logo
Over 7,000 5-star reviews
App Store logoGoogle Play logo

Subscribe to our free newsletters

By subscribing, you agree to our Privacy Policy.

Stakeshop Pty Ltd is registered as an overseas company in New Zealand (NZBN: 9429047452152), and is registered as a Financial Service Provider under the Financial Service Providers (Registration and Dispute Resolution) Act 2008 (No. FSP774414). We hold a full licence issued by the Financial Markets Authority to provide a financial advice service under the Financial Markets Conduct Act 2013. However, the content on this website has not been prepared to take into account any of your individual objectives, financial situation or needs. To the extent you require further information about the relevant New Zealand legislation that may apply, or require specific advice, please contact your legal and/or financial adviser (as appropriate). The information on our website or our mobile application is not intended to be an inducement, offer or solicitation to anyone in any jurisdiction in which Stake is not regulated or able to market its services. At Stake, we’re focused on giving you a better investing experience but we don’t take into account your personal objectives, circumstances or financial needs. Any advice is of a general nature only. As investments carry risk, before making any investment decision, please consider if it’s right for you and seek appropriate taxation and legal advice. Please view our Terms & Conditions, Privacy Policy, Financial Advice Disclosure and Disclaimers before deciding to use or invest on Stake. By using the Stake website or service in any way, you agree to our Privacy Policy and Terms & Conditions All financial products involve risk and you should ensure you understand the risks involved as certain financial products may not be suitable to everyone. Past performance of any product described on this website is not a reliable indication of future performance. Stake is a registered trademark under class 36 (New Zealand).

Copyright © 2024 Stake. All rights reserved.