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Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. The Company operates through three segments: Harley-Davidson Motor Company (HDMC), LiveWire and Harley-Davidson Financial Services (HDFS). HDMC designs, manufactures, and sells motorcycles. HDMC also sells motorcycle parts, accessories, and apparel as well as licenses its trademarks. It also distributes its motorcycles through an independent distributor in India. LiveWire sells electric motorcycles, electric balance bikes for kids, parts and accessories and apparel in the United States and certain international markets. It sells electric motorcycles, related parts and accessories and apparel at wholesale to a network of independent retail partners and direct to consumers. HDFS is engaged in the business of financing and servicing wholesale inventory receivables and retail consumer loans, primarily for the purchase of Harley-Davidson and LiveWire motorcycles.
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