Seed - Stake Global


Life after sport for many athletes is a daunting place; there are only so many motivational speaking gigs and private coaching lessons a former star can do in a year. To try to match the thrills, excitement (and money) one can only find in the arena, many athletes are turning to the markets.

We have spoken in the past about a former MVP and now the biggest investor in history.
At 7ft1, 147kgs Shaquille O’Neal might not yet be a billionaire but there won’t be any larger than him. From a 1999 stake in Google to nightclubs and fast-food chains. He has revealed the simple philosophy guiding his decisions, a piece of advice passed on from Jeff Bezos; invest in what “can change people’s lives”.

Former Aussie Cricket Captain Steve Smith has already earned more through his investments than his whole cricketing career…IPL contracts included. AU$100k invested in mattress startup Koala in 2015 is now worth AU$13.7m.

And of course the Winklevoss twins. Made famous in the Social Network, the Harvard educated Olympic Rowers are rumoured to own more than 1% of all Bitcoins.

Serena Williams founded the aptly named Serena Ventures. As one of America’s richest self-made women, her fund gives a diverse range of founders access to the capital they need to change the world.

While we’re on the topic, and without becoming a celebrity gossip magazine, sports icons aren’t the only ones finding success in a second career. Ashton Kutcher co-founded Sound Ventures– the fund became early investors in names like Uber and Spotify.

I think this comes down to one simple lesson: work/network hard enough to be able to get in at the Seed stage of investment!